
As part of our Hot Assets Summer series, we've spent the past few weeks diving into some of the most talked-about investments on social media.
First, we explored multifamily.
Then came car washes, laudromats and Retail.
What I loved most about those conversations was how quickly we moved past the social media version of investing and into reality. Our guests shared the good, the bad, and a few stories that definitely fell into the "Oops...that didn't go as expected" category.
Which brings us to our next stop on the Hot Assets Summer road trip:
RV Parks.
Now, I have to be honest.
This may be the asset class that makes me scratch my head the most.
Not because I don't think RV parks can be great investments.
Because I don't fully understand why some people voluntarily choose to drive their house on vacation.
I can barely back my SUV into a parking space at Costco. The idea of maneuvering a forty-foot RV into a tiny campsite while a crowd of experienced campers watches from lawn chairs sounds less like a vacation and more like a stress test.
Yet people absolutely love it.
And apparently, they love it enough to make RV parks one of the hottest asset classes in commercial real estate.
Now before all my RV park friends send me angry emails, let me say this:
I love RVs.
In fact, I've probably made more money from RVs than most people.
Not because I own one.
Because I own self-storage facilities.
If you've ever owned a storage property with RV parking, you know exactly what I'm talking about. Those oversized parking spaces can be some of the most profitable square footage on the property. RV owners need a place to keep their rigs when they're not traveling, and many are willing to pay a premium for a safe and convenient location.
From a self-storage owner's perspective, RVs are fantastic.
I love seeing them pull through the gate.
I love seeing those monthly payments arrive.
I just never spent much time thinking about where they go when they're not sitting in one of my storage facilities.
Apparently, the answer is RV parks.
And judging by the growth of the industry, a lot of them are going there.
That's exactly why I am excited about our next Hot Assets Summer session.
One of the things I have learned from hosting this series is that the investments that seem strange to us often make perfect sense once we understand them.
A few years ago, I felt that way about laundromats.
Then I spent a morning sitting in one and suddenly understood.
I felt that way about self-storage until I realized I had personally rented a storage unit for years to hold enough Christmas decorations to open a holiday-themed department store.
Maybe RV parks are next.
Maybe after hearing from experienced operators, I'll finally understand why people spend hundreds of thousands of dollars on vehicles that combine driving, cooking, sleeping, and vacationing into one giant rolling adventure.
Or maybe I'll leave with even more questions.
Either way, that's a win.
Because that's what Wise is all about.
We're not here to chase trends.
We're here to understand them.
We're here to ask questions.
We're here to learn from people who have actually done the work.
And we're here to help women make wise investment decisions based on facts, not social media headlines.
So join us as we continue our Hot Assets Summer series and take a closer look at one of today's most talked-about asset classes.
Will we uncover another hidden gem?
Will we hear a few more "Oops...that didn't go as expected" stories?
Will I finally understand why backing a forty-foot RV into a parking space is considered relaxing?
There's only one way to find out.
See you Wednesday.
Dedee Boring
The Wise Network
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